Privacy Policy
At Florida Sunshine Breaks, we are committed to protecting the privacy of our guests and website visitors. This Privacy Policy explains how we collect, use, and safeguard your personal information in compliance with applicable privacy laws, including the General Data Protection Regulation (GDPR) for clients in the European Union (EU) and other relevant international regulations. By using our services—including bookings made through our website, Booking.com, Expedia.com, TripAdvisor.com, and VRBO.com—you agree to the terms outlined in this Privacy Policy.
1. Information We Collect
We collect different types of information necessary for delivering our services effectively:
A. Personal Information
- Name, Email Address, and Phone Number – Collected when you make a booking or inquiry.
- Payment Information – Includes credit card details and billing address, used for processing transactions securely.
- Identification Information – Passport number or national ID, where required by local regulations.
- Travel Details – Includes booking history, travel dates, and accommodation preferences.
B. Non-Personal Information
- Browser and Device Information – IP address, browser type, operating system, and device type.
- Usage Data – Includes pages viewed, time spent on the site, and click-through activity.
- Cookies – Small data files stored on your device to enhance website functionality and user experience.
2. How We Use Your Information
A. To Provide and Improve Our Services
- Process bookings and payments.
- Customize guest experiences based on preferences and previous stays.
- Respond to inquiries and provide customer support.
B. Legal Compliance and Security
- Verify identity to prevent fraud.
- Comply with tax laws, local regulations, and legal obligations.
- Secure our website and prevent unauthorized access.
C. Marketing and Communications
- Send promotional offers, newsletters, and service updates.
- Conduct guest satisfaction surveys to improve our offerings.
3. Legal Basis for Processing (For EU Clients)
Under GDPR, we process personal data based on the following legal grounds:
- Consent – When you voluntarily provide your data (e.g., subscribing to our newsletter).
- Contractual Necessity – To fulfill contractual obligations, such as processing your booking.
- Legitimate Interests – To improve our services, maintain security, and prevent fraud.
- Legal Obligations – To comply with legal and regulatory requirements.
4. Privacy and Data Transmission
When you book through online vacation rental platforms, your data is transmitted to us through our channel manager, Tokeet. These platforms have their own privacy policies that govern the initial collection of your data. We encourage you to review their policies:
- Booking.com Privacy Policy
- Expedia.com Privacy Policy
- TripAdvisor.com Privacy Policy
- VRBO.com Privacy Policy
5. How We Share Your Information
We may share personal data under the following circumstances:
A. Booking Platforms & Payment Processors
- Booking platforms receive your data to process reservations.
- Payment processors handle secure credit card transactions.
B. Service Providers
- IT and security services help maintain our website’s security.
- Marketing partners may assist in sending promotional content.
C. Legal and Regulatory Authorities
- We disclose information if required by law enforcement, tax authorities, or legal mandates.
D. Business Transfers
- In the event of a merger, acquisition, or asset sale, personal data may be transferred as part of the transaction.
6. Third-Party Disclosures and SMS Messaging
We may disclose certain personal data to third parties for messaging services:
- Messaging Service Providers – SMS campaigns may involve third-party platforms (e.g., phone carriers, vendors).
- Affiliates – We may share personal data with affiliated businesses for operational purposes.
- Exclusions – SMS opt-in data will never be shared with third parties unrelated to the service.
7. International Data Transfers
As a global business, we may transfer your data across international borders, including to the United States and the European Union. We ensure compliance with data protection laws by implementing safeguards such as Standard Contractual Clauses (SCCs).
8. Your Rights (For EU & GDPR Compliance)
If you are located in the EU or regions with similar data protection laws, you have the right to:
- Access – Request a copy of your personal data.
- Rectification – Correct inaccurate or incomplete information.
- Erasure – Request the deletion of personal data.
- Restriction – Limit processing under specific conditions.
- Portability – Transfer data to another service provider.
- Objection – Opt-out of marketing communications.
- Withdraw Consent – Revoke prior consent at any time.
To exercise these rights, please contact us at rentals@floridasunshinebreaks.com.
9. Data Retention
We retain personal data only as long as necessary for legal, financial, and service purposes. This includes:
- Fulfilling contractual obligations (e.g., bookings).
- Meeting legal and tax requirements.
- Retaining records for regulatory compliance.
10. Data Security
We implement strong security measures to protect your data, including:
- Encryption for sensitive transactions.
- Firewall protection against unauthorized access.
- Secure access controls for data handling.
⚠️ However, while we take every precaution, no system can guarantee 100% security.
11. Cookies & Tracking Technologies
We use cookies and tracking tools to enhance the user experience.
- Essential Cookies – Required for website functionality.
- Analytics Cookies – Help us track user engagement.
- Marketing Cookies – Used for personalized advertising.
You can control cookie settings via your browser preferences.
12. Children’s Privacy
Our services are not intended for individuals under 18.
- We do not knowingly collect personal data from minors.
- If you are under 18 years old, please do not submit personal information.
13. Changes to This Privacy Policy
We may update this Privacy Policy periodically.
- The latest version will be posted on our website.
- The effective date of the most recent update will be indicated.
- Continued use of our services after updates constitutes acceptance of the revised policy.
14. Contact Information
For any privacy-related concerns, please contact us:
Email: rentals@floridasunshinebreaks.com
Phone: +1 (888) 321-3210